*All pictures sourced the @skijbb Instagram page
It's not often that you can find a freeski event on the East Coast that offers a cash payout to the winner. Most of those competitions are reserved for the larger resorts out West. This ultimately attracts the big players in the sport, pulling them away from the East with the allure of earning some dough. "Not often," however, does not mean never and that is all about to change this weekend. After a two year hiatus, Monster Energy's After Hours event makes its triumphant return to Jack Frost Big Boulder with a new and improved look and a cash payout that is guaranteed to have the sport's best sending it into the Saturday night sky.
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Jack Frost Offers a Cash Prize While Debuting a New Monster Energy Feature
With Monster Energy as the presenting sponsor, JFBB is not only able to debut an impressive new stair feature but also put up five thousand dollars cash for the winner. This type of cash prize guarantees that freeriding's most talented skiers and snowboarders are bound to show up with their A game and, with an impressive new Monster Energy stair feature making its debut there is no doubt the creativity of the riders will be at an all time high. This will most certainly stoke the crowd's enthusiasm which is sure to be enhanced by the live DJ and highly entertaining MC. Additionally, be sure to check out the peeps from Teton Gravity Research, Freeskier Magazine and Red Hydrogen who will also be on hand to hang throughout. There is even live music kicking off at 2pm for the family friendly crowd at the Frosty Toboggan and at 3 pm for the adults only crew at E-2000. An après-ski session like this is sure to have you primed and ready for Monster Energy's main event.
Monster Energy After Hours Puts the Après in Après-ski
Who said the big freeride competitions were only in the West? That will certainly not be the case when it comes to Jack Frost Big Boulder this Saturday night. Be sure to mark it on your calendars because when the resort closes and the lights kick on this true après "After Hours" event is going to be a night to remember.